As a translation services company, one of the greatest sources of confusion for many of our clients is the Chinese language. With hundreds of spoken dialects and two written scripts, it’s easy to see how complex of a language it truly is!
Mandarin Chinese is the number one most spoken language in the world with a total of over 1 billion speakers worldwide and China’s economy continues to grow which continues to entice foreign businesses to enter their market. With a demanding global presence, it’s crucial that brands and organizations have a basic understanding of the language of those they are attempting to communicate with. Whether you are looking to expand your business into China or are working with local Chinese communities or are targeting Chinese communities in your home country, this blog post is sure to provide value. The term “Chinese” after all is extremely general for a complex (for those of us in the west) and ancient culture.
A Brief History of the Chinese Language
The Chinese language is the oldest written language in the world with at least six thousand years of history. The written language of Chinese is a common form of communication since the spoken forms have evolved and changed over the centuries. Because the written language has remained largely unchanged, it has become common to refer to different variations of spoken Chinese as dialects. However, they are all different from one another and typically are not mutually intelligible. (There is a constant debate whether these are actually their own languages or dialects of Chinese. For the sake of consistency and simplicity, we will refer to them as dialects throughout this article.) These languages include the well-known Mandarin and Cantonese along with others such as Bobai, Hokkien, and Wu.
Although many dialects exist, the written language has remained a common form of communication among the different provinces. However, even the written language can be further divided into simplified characters and traditional characters.
Chinese Written Language
As previously mentioned, the Chinese written word is the oldest recorded language. Chinese characters were found inscribed in turtle shells dating back to the Shang dynasty proving the written language has existed for more than 3,000 years! Chinese written script uses single distinctive symbols, or characters, to represent each word of the vocabulary. A majority of the characters are written versions of spoken sounds to convey meaning. According to EthnoMed, one must be able to recognize 2,000 to 3,000 characters to read a newspaper alone! This ancient text is still in use today and is called Traditional (or classical) Chinese.
Traditional Chinese characters are taught and used in Hong Kong, Taiwan, Malaysia, Korea, Japan, and elsewhere. Many textbooks, newspapers, and subtitles are written in traditional Chinese. Traditional Chinese characters are quite complex, especially to an outsider. In an effort to increase literacy rates in the mid-1900s, a new written form was adopted after the end of the civil war.
The reason and purpose for the Chinese government to develop this simplified writing system is believed to ease the effort in writing, to facilitate written communication, and encourage more people to become literate. Although simplified characters had been around for hundreds of years, it wasn’t until the 1950s when government officially adopted it on a national level. Simplified Chinese uses less character strokes and is used in mainland China.
Simplified Chinese is still relatively new when you consider the long history of this language. Since Simplified Chinese is the dominant written form used in mainland China, it has become the main Chinese language in the international arena. Additionally, younger generations who have been raised using Simplified Chinese often are unfamiliar with Traditional Chinese text.
Is Traditional or Simplified Chinese the best option for my business?
The answer to this question will, of course, vary! General advice that we give to clients is as follows:
- If you know you are targeting a specific area such as Hong Kong or Taiwan, Traditional Chinese will be your best option
- If you know you need a Chinese translation but aren’t positive on the exact demographics, Simplified Chinese may be your best option as it is more likely to be legible by a vast majority of Chinese speakers. Simplified is more popular with the younger generations.
Be sure to discuss all the details of your project with your translation services company if you are unsure of which written language would be your best choice. Click here for tips on choosing the right translation company.
Chinese Spoken Language
While there are hundreds of local dialects around China, for the purposes of this blog post, we will focus on the two most popular worldwide: Mandarin and Cantonese. Both are tonal languages, though the tones are different and they are not mutually intelligible. Many people assume that there must be a direct correlation between the written text and the spoken language (ie. Mandarin speakers write using Traditional text and Cantonese speakers write using Simplified text). Unfortunately, this is not true! There is no correlation between the written word and the spoken word. Although, it is important to note that you can (and should) request the written text for a certain area. For example, Traditional script for a Mandarin speaker or Simplified Chinese for Taiwan. Let’s dive into the difference between the two spoken languages.
Mandarin is the most used dialect of Chinese as it is the official language of mainland China, Taiwan, and Singapore. Mandarin has 873 million native speakers with an additional 178 million people who speak it as a second language. It is by far the country’s most widely spoken dialect.
Cantonese is spoken primarily in the Canton (or Guandong) province in mainland China, Hong Kong, Macau and elsewhere throughout the region. It has an estimated total of 62 million people worldwide.
How does this apply to business?
If you have made it this far, you have some interest in the Chinese language, translation, and how this can positively impact your organization. Most of the time, businesses that are working with Chinese companies know which language they speak and most likely the preferred writing style (or can easily find out). It’s not always that straightforward. If you’re trying to break into a Chinese market for the first time, whether in China, another country in Asia, or even Chinese communities around the world, you may be wondering which language and script would be the best fit.
We created the infographic below as a cheat sheet on the differences between Cantonese and Mandarin and Simplified and Traditional. It’s important to remember that this is a general consensus. Always do your research! Talk with local businesses in China if you can. Consult with a translation services company. This is by no means an all inclusive list, just what we have taken away as major points of differentiation that can help businesses strategize accordingly.
Remember, the written text, although two different forms, is the common thread that connects all the different dialects spoken across the region. A reputable translation company will be able to make educated suggestions on what may work best for you and will be able to translate English into for example, Traditional Chinese for Hong Kong. If you have a target demographic in a certain area, be sure to tell your translation services provider. This type of information will help them choose the best suited translator and in turn, increase the effectiveness of your translation in the long run.