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Basic Breakdown: Website Localization
Throughout the past several years, localization has become an increasingly common buzzword within the translation industry. So, how does it differ from translation and what exactly is it?
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Chris Amorosino

Chris John Amorosino spent 18 years writing business communications for an insurance company, the state’s largest daily newspaper, and an international trade association. In 1995 he founded Amorosino Writing, LLC and has written for Aetna, ESPN, GE, The Hartford, Hasbro, Otis, St. Francis Care, Prudential, Voya (formerly ING), and many other clients. Chris has conduct more than 30 business writing workshops for hundreds of executives. He’s the coauthor of the book, Don’t Get Fooled Again: A Decision Maker’s Guide to Market Research with Walter H. Zultowski, Ph.D.
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Business in Brazil? Know the Customs and Culture.

Culture

Globalization means doing business in other countries is getting easier and more frequent. You’re wise to know and observe the proper business etiquette and customs of the local population because they vary greatly. iTi checked in with Executive Planet and Cyborlink, websites considered reliable information sources for international business etiquette, manners, and cross cultural communication, to create this list of insights. We also found etiquette tips from the Business Insider helpful. Here are a few tips if you’re conducting business in Brazil. Of course, not all guidelines work in all situations but the following are generally applicable.

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Chris Amorosino
Chris Amorosino