The popularity of content marketing has exploded over the past several years. One of the main reasons it has gained so much traction is simple, it is extremely effective! It’s relatively easy to implement a content marketing strategy and it is accessible to businesses of all sizes and industries. Even industries such as manufacturing who traditionally have not utilized the typical marketing strategies are hopping on the content train and finding success in their niche market. The 2017 Manufacturing Content Marketing Trends published by Content Marketing Institute (CMI) reports that 85% of manufacturing marketers are using content marketing.

It should be no surprise that many languages besides English are spoken throughout the United States. In certain areas, English seems to be the foreign language! The US has always been a melting pot of different languages and cultures. If you consider the US before the British settled, just imagine how many different languages their were between the various Native American tribes that filled our land. 

While emoji is a much more frequently used term these days, let’s not forget about where it all began with the original emoticon. :) We are excited to bring you a three-part series on the evolution from emoticon to emoji and beyond!

Keep in mind that when you are working with an LEP (Limited English Proficiency) person, the appointment will go differently compared to providing a service to an English speaking person. Here are some elements to keep in mind when working with interpreter services:

Here’s one of the most common questions we hear at Interpreters and Translators, Inc. The short answer is no. Many reasons make this an easy question to answer. First, let’s make sure we understand the differences between a bilingual employee and a professional interpreter.  A bilingual employee is a person who works for you and has some degree of proficiency in two languages. A professional interpreter is someone who has been assessed for professional skills, demonstrates a high level of proficiency in at least two languages and has the appropriate training and experience to interpret. Professional interpreters can interpret with skill and accuracy while adhering to high ethics and confidentiality.

The cultural fabric of the United States is changing more rapidly than ever before. As the make-up of the American population continues to change, so do the methods healthcare providers use to raise the bar when it comes to patient satisfaction. If you are reading this article, you are probably aware of the importance of the Hospital Consumer Assessment of Healthcare Providers and Systems Survey, or HCAHPS, and its impact.

One of the best things about working at iTi is the people you meet.  One example of this is Nadesha Mijoba who possesses a wealth of knowledge about interpreting and about training medical interpreters.  She is a leading expert on medical interpretation and has a tremendous commitment for quality of care and a passion for the field.

When interpretation services are needed there are occasions that are better for video remote interpreting over other modes of interpretation. The article below will describe the pros and cons of video remote interpreting. 

With over 60 million people in the United States speaking a language other than English as their primary language, odds are you are encountering more and more LEP (Limited English Proficiency) patients every day. Because a patient’s well-being is on the line, healthcare providers must assist them as quickly and effectively as possible.

Medical translation is a highly specialized field of translation due to the technical and sensitive nature of documents (they greatly affect human life). Medical translation presents several unique challenges, meaning that general translation expertise alone is often not enough to deliver an accurate translation.